Optimal Surgical

Professional Medical Device Services.



Optimal Surgical is a medical device consultancy and distribution company passionate about the medical device sector. We can support you with any of your business needs no matter the size. Our expertise lies in areas such as sales and marketing, strategy, digital marketing and social media strategy, set up and ongoing infrastructure support. Increasing the effectiveness of your sales force, developing internal training programs or developing external professional education courses. We also support new product introduction in ANZ. Provide sales support to boost current portfolios or distribute your products if you do not have a presence in ANZ already, allowing you to utilise our extensive network of clients and medical facilities.

20+ years Experience - You are in good hands

With our teams 20+ years of experience across the medical device and digital technology space, we have seen a need for more innovation in both services and products in this sector. Our team has broad experience across the medical device sector with expertise in the General Surgery field. Roles and experience across sales, marketing, sales force effectiveness, professional education and leadership within large multinational companies put us in an optimal position to support you with your business goals. We offer the agility and innovation of a start-up company with the experience and understanding of the processes and red tape of large multinational companies. This allows us to support your projects quickly, to a high standard and with reduced costs


We are an ethical company that want to see the patient achieve optimal outcomes by increasing the availability of new and innovative products. Through the optimising of structure, processes, and services, we believe we can support companies to offer improved value to the healthcare system.


Supporting charities is also important to us. We actively fundraise and volunteer for Camp Quality and Oxfam. We also believe we need to not just talk about a sustainable future but act on it now, so we are aiming for carbon neutrality by 2023.

Our Process

We do not believe that conference call after conference call is intuitive for innovation. We will sit down with you face to face and do a design thinking workshop to understand your company, your challenges and your needs. Armed with this information and new ideas worked out together we will develop a bespoke plan of action, to support you and your team execute on the strategy required.